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Anna Petkova

Olive oil sommelier and educator, business & marketing consultant, Mediterranean diet and Intuitive food ambassador, creator of My Pure OliveTM
CV:
With 23 years in food multinationals like Nestlé and Cereal Partners Worldwide across Bulgaria, Russia, and the Adriatic, she has diverse expertise in marketing, business management, and project leadership. Skilled in business transformation, multicultural team leadership, and mentoring, they also educate on olive oil quality, organoleptic assessment, and food pairing. Holding a Master’s in Economics/Marketing and multiple olive oil sommelier certifications, they run “My Pure Olive” (www.mypureolive.com), an educational platform promoting high-quality extra virgin olive oil and food culture in Bulgaria and beyond. Their philosophy emphasizes wellbeing, sustainable lifestyles, biodiversity, and knowledge sharing.

Presentation title:
Growing the extra virgin olive oil culture in Bulgaria.

Presentation abstract:
Bulgaria, traditionally a sunflower oil market, is developing interest in Mediterranean cuisine, though awareness of olive oil quality, health benefits, and flavor is limited. My Pure Olive™ (2018) educates on high-quality extra virgin olive oil, Mediterranean diet benefits, biodiversity, and healthy, nature-connected lifestyles. The presentation highlights the market, My Pure Olive’s goals, and key activities, offering inspiration for producers, traders, and educators.